HTC's new Desire: Making a higher-end phone cost less. A lot less (hands-on) If "budget phone" conjures images of a clunky plastic handset with blah-blah specs, you'll want to chuck that notion now. HTC is on a mission to deliver flagship-level features in a phone that costs less than half of many of today's premium handsets. HTC on Tuesday announced the midrange Desire 10 Pro, alongside the far more entry-level (and cheaper!) Desire 10 Lifestyle. For now, both phones will sell only in Europe, with the Desire 10 Pro arriving at the beginning of November. We don't know for how much, although the company confirmed it would be less than the flagship HTC 10 , which costs $699, £569 and AU$1,099. You'll be able to buy the Desire 10 Lifestyle at the end of September for £249, which converts to about $325 and AU$430. The Pro is aimed at consumers who want high-end performance at a midrange price, while the Lifestyle is for those on a set budget. The...
The editorial content of Electronics World, covers the full range of electronics and RF industry activities including technology, systems, components, design, development tools, software, networking, communications tools and instrumentation. It encompasses a range of issues in the electronics and RF industry, from design through to product implementation. The features are contributed by engineers and academics in the electronics industry.